Companies are integrating 'green perks' into employee benefits, reflecting a corporate appeal to the climate agenda.
A new trend is emerging in the labor market: "green perks," which are being incorporated into employee benefits packages as an appeal to the climate agenda. While still on the margins, these benefits range from commuting incentives to employer financial support for home upgrades and electric vehicle (EV) purchases.
Walmart has adopted this policy at some of their locations. The company has invested in infrastructure like e-bike chargers, bicycle racks, and showers to encourage employees to bike to work, with the aim of having 10% of its Bentonville workforce commuting by bike by 2025.
Bank of America has taken steps to adopt "eco-friendly transportation" for employees by doubling the amount of EV-charging stations and offering financial incentives for the purchase or lease of all-electric vehicles.
Mercer's 2023 Transportation Trends report reveals that nearly one-third of companies are looking to promote "eco-friendly commuting options" for their employees.
Scope Zero, another company in this space, offers a "carbon savings account" (CSA) for employees, similar to a health savings account, but targeted at home technology and personal transportation options that align with ESG mandates.